According to findings from a recent survey on wearable technolology devices, consumers consider accuracy the devices’ most important feature, and would consider buying one if they trusted their accuracy.
Performance biometric data sensor technology company Valencell, along with MEMS & Sensors Industry Group, conducted the survey, in which 706 US customers ages 18 to 65 were polled regarding their knowledge and preferences around wearables.
A media release from Valencell explains that, among those surveyed, more than 42% of respondents own or have owned a wearable device, and the majority (63%) ranked accuracy as a highly important feature of that wearable. Among wearable owners, 80% feel that their wearable has a positive impact on their health. For those who do not own a wearable, 74% of would consider using one if accuracy in wearables could help them to better manage their health.
“These survey results are testament to Valencell’s view that accurate and interesting insights are critical to the success of the wearable industry, and are the biggest drivers of growth today,” says Dr Steven LeBoeuf, president and co-founder of Valencell, in the release.
“More consumers than ever before are looking to biometric wearables to monitor their health and fitness, and wearables that cannot be trusted for accuracy will ultimately lose-out to wearables that have been properly validated,” he adds.
While most wearable owners find functions such as step counting, heart rate monitoring and notifications most useful, they would also like their wearable to monitor additional health metrics, including stress, blood pressure, sunlight/UV exposure, hydration, and key vitamin and supplement levels, the release notes.
The survey also finds that accuracy, comfort, and battery life top the list of highly important features in wearables; and recharge hassles, poor accuracy and comfort, and a lack of interesting insights are among the reasons why, for some, the wearables end up not being used once purchased.
[Source(s): Valencell, PR Newswire]