Austin, Texas-based company Ottobock has announced the addition of new-hire Cali Solorio, who will serve as marketing manager. A company news release notes that Solorio’s focus in her role includes supporting new product introductions and the Orthopedic Rehab Business, as well as adding expertise to Product Lifecycle Management.
Before joining Ottobock, the release says Solorio served as senior marketing manager at Inova Labs, where she reportedly helped grow its product portfolio by 500%. Prior to her tenure at Inova Labs, Solorio held the positions of director of marketing for ICAP Patent Brokerage and marketing coordinator for Ocean Tomo. According to the release, she also graduated magna cum laude from the University of Southern California and holds a Bachelor of Arts degree in Communications.
Rod McCrimmon, director of marketing for Ottobock North America, designate Solorio’s background in marketing advertising and public relations as key components that make her “an exceptional fit for her new position.”
“Her experience in both domestic and global initiatives is also especially valuable as we add and expand marketing roles at Ottobock, and we look forward to her impact on company growth and performance.”